Job details

CRM Administrator - Digital Learning at UT - UTK

Position Number: 6184921
Location: Chattanooga, TN
Position Type: Admissions/Enrollment

CRM Administrator - Digital Learning at UT - UTK
Knoxville, TN, United States

Job Identification: 2784
Job Category: Info Technology
Posting Date: 04/29/2025
Job Schedule: Full Time
Locations: 1331 Circle Park, Knoxville, TN, 37996, US

Job Description
The CRM Administrator is responsible for configuration and customization of the Digital Learning customer relationship management (CRM) system. This position will lead the technical support, maintenance and ongoing improvements to Slate CRM. In particular, this person will lead the technical aspects of marketing campaigns, events, inquiries, web forms, automation, student and staff portals. Position will work closely with peer staff in both Undergraduate and Graduate admissions office to ensure integrity and scalability of the platform(s). The administrator will provide training and support for divisional users. The administrator will work lock step with Digital Learning Core Education units to implement CRM solutions based on identified need. This position is responsible for developing and implementing strategies that align with enrollment goals as defined by Digital Learning leadership and the University of Tennessee.

Responsibilities
Management of Digital Learning realm within campus CRM systems:

Function as CRM subject matter expert including architecture, programming, and the Digital Learning application and enrollment process
Develop, program, configure CRM to accommodate and support current and future work-flows to maximize efficiencies and effectiveness
Manage all aspects of data collection, reporting and data sharing between Slate and other systems, including the planning, development, testing, training, functional maintenance and documentation of policies and procedures
Design and program databases to support Digital Learning admission process, communications, events, and data processing
Develop and conduct training for the division of Digital Learning and campus partners
Lead definition of system requirements, gap analysis, and identification of feasible alternative solutions that meet defined business objectives
Implement enhancements to the CRM to better meet the needs of external constituents; providing a user experience that supports enrollment growth
Oversee the collection, analysis, and reporting of all admissions recruitment and application activity data including management outcomes, recruitment effectiveness assessment and predictive modeling
Create CRM reports and conduct analysis on annual comparative data
Creates and maintain student and staff portals with CRM systems
Exercises broad latitude in decision making to determine and implement objectives

Research new and emerging CRM technologies

Works closely with campus partners, internal departments, and external vendors to define business needs, assess enterprise solutions, and to either build or obtain enterprise solutions
Establishes definitions, standards, and naming conventions for enterprise CRM data to ensure ongoing integrity, accuracy, and internal consistency of data. Ensures all units of division are working on consistent web metrics and data dashboards.
Collaborate with stakeholders to translate business needs into systems requirements and scoping.

Relationship Development - Communication, Collaboration, and Partnership

Cross-functional senior analyst who collaborates closely with the Digital Learning technology team, all operational units within Digital Learning
Provides exceptional relationship management by creating synergies with internal teams, web analytics units across campus, and external vendors/partners

Qualifications
Required Qualifications

Education: Bachelor's degree
Experience:
Directly related experience in data management and/or information systems (for example, imports/exports, audits, error corrections, reporting, etc.)
Experience with project collaboration, teamwork, and functional documentation
Analytical, troubleshooting, and problem solving experience
Experience administering CRM systems as part of an enrollment operation
Experience with student information systems, document management, admissions, and/or enrollment operations
Experience managing name buy strategy and execution of strategy through various channels
Experience may include job related internships, assistantships, or part-time work.
Applicants must be legally authorized to work in the United States on a full-time basis without need now or in the future for sponsorship for employment visa status.
- Two or more years of experience with Technolutions Slate CRM
- Three or more years experience of direct supervisory experience
- Three or more years of technology experience and support in a higher education environment, preferably in admission and enrollment
- Experience executing data quality validations, cleansing data, and utilizing reporting systems

Preferred Qualifications

Experience:

Work Location

Knoxville, TN. This position does have the potential for a hybrid working capacity.

Compensation and Benefits

UT market range: MR 14
Find more information on the UT Market Range structure here
Find more information on UT Benefits here

Application Instructions

For full consideration, applicants must attach a letter of interest, resume, and the name, address, email, and phone number of three professional references, in addition to completing the applicant file to the Human Resources online application system, Taleo. This position does have the potential for a hybrid working capacity.
Screening of applicants will begin immediately and continue until the position has been filled. DL_UT

About The College/Department/Division

Digital Learning at UT, is a unit charged with advancing UT's commitment to discovery, creativity, learning, and engagement, specifically for online learners. Using advanced and innovative technologies, Digital Learning at UT will provide scalable solutions that enhance the online learning experience and reduce barriers to student access and success, providing a tremendous impact to online learners across the state and the nation. At Digital Learning, we want to be bold and impactful, transforming the future of online education through innovative thinking and collaborative problem-solving. Join our dynamic and inclusive Digital Learning team where we take pride in teamwork, excellence, and a shared commitment to shaping the future through education and innovation.

About Us
The University of Tennessee, Knoxville, has shaped leaders, changemakers, and innovative thinkers since its founding in 1794. The university is home to more than 38,000 students and 10,000 statewide employees-the Volunteers-who uphold the university's tradition of lighting the way for others through leadership and service.

UT Knoxville offers over 900 programs of study across 14 degree-granting colleges and schools. As Tennessee's flagship land-grant university, its footprint spans the entire state. The university holds the highest Carnegie classification for research activity and has deep partnerships with industry leaders and the US Department of Energy's largest multidisciplinary laboratory, Oak Ridge National Laboratory.

The Knoxville campus serves and recruits for UT Knoxville, including the Institute of Agriculture and the Space Institute, as well as the UT Institute of Public Service.

UT Knoxville considers its employees its number one asset. With values that focus on work-life balance, compensation, and innovation leadership, all Vols are supported to advance professionally. Employees have access to career development and coaching, continued education, and an extensive list of development and training possibilities. The Volunteer employee experience implements structures and practices that attract and retain a diverse community and that support a culture where everyone matters and belongs.

The university holds a strong commitment to its land-grant mission of learning and engagement, with a tradition of service and leadership that carries that Volunteer spirit throughout the state and around the world. It has been ranked nationally as "Best Employer for New Graduates," "One of America's Best Large Employers," and "Best Workplace for Women," and has been designated as "Best Place for Working Parents" by Forbes Magazine.

Apply today and join the Tennessee Volunteer community!

To apply, visit https://fa-ewlq-saasfaprod1.fa.ocs.oraclecloud.com/hcmUI/CandidateExperience/en/sites/CX_1/job/2784/?mode=location